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About Rich



Thank you for visiting my website, and please know first and foremost that I am committed to providing you outstanding personalized real estate service. I am able to provide a high level of service by: 

  • Listening to your desires, needs and concerns.
  • Understanding the real estate processes and systems.
  • Utilizing my strong program management skills to ensure that the process works smoothly for you and that your best interests are always looked after.
  • Utilizing problem solving skills and techniques to maximize the value I add during the transaction.
  • Making sure that you are kept fully informed along the way so that you know that we are working together as a team.

The most important factor in an agent-client relationship is trust. I will tell you the truth about the home you are selling, the home you want to purchase and what it will take to make a transaction work. It is important that we set our mutual expectations up front, so that the entire process goes smoothly and is more enjoyable for all involved. My goal is to provide the kind of full service support that will make you happy to refer me to your friends and family.

My Mission:

It is my mission to be your real estate professional for life. I want to be the “go-to” real estate professional that you will have no hesitation referring to your friends, family, and anyone else you know interested in buying or selling in San Diego or any where else.

That means that I am willing to work hard for you. I will utilize all of the many resources available to me through Coldwell Banker as well as the leadership, management, negotiation and program management skills I have acquired through my many years of service to community and country.

By becoming an expert in the real estate process and incorporating my desire to listen and understand your needs, will make for a transaction that is catered to your knowledge, comfort with the process, and personal needs.

Communicating your needs and desires and providing excellent customer service is my #1 priority.

Background and Experience: 

I am a highly motivated, organized, and detailed oriented agent. I work diligently serving my clients with honesty, integrity, and with the highest standards of customer service. 

Though living in the Rancho Bernardo/4S Ranch community allows me a great understanding of the immediately surrounding communities (Poway, Rancho Bernardo, Rancho Penasquitos, 4S Ranch, Del Sur, Rancho Santa Fe Valley, Rancho Santa Fe), my knowledge and understanding with San Diego real estate overall allows me to provide excellent service in all areas of San Diego County.

Coldwell Banker - A One-Stop Shopping Experience for both buyers and sellers:

At Coldwell Banker we have a wide variety of tools and services available to assist you and to enhance my service commitment to you! Coldwell Banker will not only help you buy or sell your home, we will make a complete home experience available to you. This experience includes not only home buying and home selling, but also mortgage, escrow, insurance, and concierge referral services. A complete home experience is our commitment to you!

Education and Affiliations: 

Master of Business Administration – University Of Redlands

B.S. Nuclear Engineering – University of New Mexico

24 Year Navy Career in the Submarine Force

San Diego Association of Realtors

California Association of Realtors

National Association of Realtors

Certified Project Management Professional through the Project Management Institute (PMI)

Military Officers Association of America (MOAA)

Naval Institute